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Exie

AI assistant automating Instagram DM replies for eCommerce businesses.

Last updated: Aug 3, 2026

Pricing

Updated: Sep 13, 2025
Starting Price
Free
Pricing Model
freemium
Free Plan
Yes
Free Trial
Yes
Trial plan allows you to set up and test the virtual assistant with a one-time limit of 500 assistant messages.

About Exie

Exie is an AI assistant that automates customer conversations in Instagram Direct Messages for eCommerce businesses. Once connected to a business's Instagram account, it replies to incoming messages automatically, in more than 100 languages, using preset FAQs and customizable responses. Exie is built by Exie App LLC and is approved to operate within Meta's Instagram guidelines. The tool is aimed at small and mid-sized online sellers who want to answer Instagram inquiries around the clock without hiring extra support staff. Setup is done through a web panel and does not require coding; the company says a business can get running in about ten minutes. A playground lets teams test and refine responses before going live, and a shared workspace supports collaboration among team members handling the same inbox. Pricing starts with a free trial capped at 500 messages, followed by paid Lite and Pro plans with higher monthly message limits and, at the Pro tier, fuller AI capabilities. The site describes integrations with unspecified eCommerce platforms but does not name which ones, so buyers evaluating a specific storefront should confirm compatibility directly with Exie before signing up.

At a glance

Company
Exie App LLC
Platforms
Web
Integrations
Instagram
Last verified
August 2026
Last updated: August 3, 2026

Who It's For

  • •Small to medium-sized eCommerce businesses.
  • •Brands seeking Instagram automation.
  • •Businesses looking for 24/7 customer engagement.
  • •Companies aiming to convert social media interactions into sales.

How It Works

  1. 1Connect your Instagram Business Account to Exie.
  2. 2Add training data such as text or connect a spreadsheet.
  3. 3Activate the AI assistant to start automating messages.
  4. 4Exie handles customer inquiries with instant replies in multiple languages.
  5. 5Businesses can test, monitor, and customize interactions over time.

How to Use Exie

  1. 1Sign up on the Exie website and connect your Instagram account.
  2. 2Train the AI with sample messages or data.
  3. 3Activate the assistant to begin automating communication.
  4. 4Monitor conversations and adjust settings as needed.

Key Features

  • •24/7 automated Instagram DM responses
  • •Human-like replies in 100+ languages
  • •FAQ setup and response customization
  • •Conversation history tracking
  • •Collaborative team workspace
  • •No-code setup

Use Cases

  • •Automating customer support replies on Instagram Direct
  • •Converting Instagram DM inquiries into sales leads
  • •Providing 24/7 multilingual responses for eCommerce brands

Pros & Cons

Advantages

  • •Officially approved by Instagram, ensuring compliance.
  • •Multilingual support with instant human-like responses.
  • •Easy 3-step setup process.
  • •Flexible plans including a free trial.

Disadvantages

  • •Limited message quota in the trial plan.
  • •Focus primarily on Instagram, limiting cross-platform use.
  • •Potential limitations on customization without advanced plans.

Alternatives

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Frequently Asked Questions

What is Exie?

Exie is an AI assistant that automates customer conversations in Instagram Direct Messages for eCommerce businesses. Once connected to a business's Instagram account, it replies to incoming messages automatically, in more than 100 languages, using preset FAQs and customizable responses.

How much does Exie cost?

Exie has a free plan; paid plans start at $20. A free trial is available.

Is Exie free?

Yes, Exie offers a free plan you can start with.

What are the best Exie alternatives?

Popular Exie alternatives include ManyChat, Chatfuel, Tidio.

What is Exie used for?

Exie is commonly used for Automating customer support replies on Instagram Direct, Converting Instagram DM inquiries into sales leads, Providing 24/7 multilingual responses for eCommerce brands.

What platforms does Exie support?

Exie is available on Web.

Information Accuracy

Please note: While we regularly update all tool information including descriptions, features, pricing, and other details, this information may change over time as tools evolve and update their offerings. For the most current and accurate information, we recommend visiting the official website directly. Our goal is to provide you with comprehensive and up-to-date information to help you make informed decisions.