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The New Black

AI fashion design platform for brands to create clothing, models, and virtual try-ons.

Last updated: Jun 24, 2026

Pricing

Updated: Sep 10, 2025
Starting Price
Free
Pricing Model
one-time
Free Plan
Yes
Free Trial
Yes
3 free credits

About The New Black

The New Black is an AI-powered fashion design platform built specifically for fashion brands and design teams. It provides a comprehensive suite of tools within a single workspace to design garments, generate AI fashion models, create virtual try-ons, build 3D garments, and produce tech packs. The platform enables teams to accelerate their go-to-market timeline by streamlining the traditionally time-intensive design and prototyping process. The platform stands out through its team collaboration features, including unlimited user seats with no seat fees, bulk generation capabilities (up to 30 visuals at once), and brand DNA functionality that ensures on-brand consistency across all AI-generated visuals. Teams can add unlimited members to work collaboratively on the same collections. According to testimonials, the tool helps designers explore new styles, reduces production costs by eliminating the need for traditional photoshoots, and accelerates the time from concept to market. One limitation is that while the platform supports commercial use of AI-generated designs, specific pricing details and usage tiers are not clearly outlined on the main page, requiring users to inquire for specific plans.

At a glance

Company
The New Black AI
Platforms
Web, Shopify App, API
API
Available
Integrations
Shopify
Last verified
June 2026

Among the most viewed AI tools in Industry-Specific AI — ranked #18 of 143.

Last updated: June 24, 2026

Who It's For

  • Fashion brands seeking to accelerate design and go-to-market timelines
  • Fashion designers and creative professionals exploring design variations
  • E-commerce brands needing product photography alternatives
  • Fashion design teams and agencies with multiple collaborators
  • Clothing manufacturers and consultants creating client presentations
  • Brands operating across 120+ countries (current user base)

How It Works

  1. 1Users can upload product images and visual references to establish their brand DNA
  2. 2The platform processes up to 30 images at once through bulk workflow generation
  3. 3AI generates on-brand fashion visuals including designs, models, and virtual try-ons within minutes
  4. 4Generated visuals can be edited, upscaled to HD, enhanced, filtered, and transformed within the same platform
  5. 5Teams collaborate simultaneously on shared collections with unlimited user access

How to Use The New Black

  1. 1Sign up and create an account on The New Black platform
  2. 2Build your brand DNA by uploading visual references that represent your brand identity
  3. 3Use one of 7 AI studios to create designs, models, virtual try-ons, or tech packs
  4. 4Upload or design garments, then generate AI fashion models for your products
  5. 5Edit and refine generated visuals using smart creative tools without switching applications
  6. 6Add team members to collaborate on the same collections with unlimited user seats
  7. 7Export final assets for campaigns, photoshoots, and market launch

Key Features

  • AI Fashion Design Studio - create and modify animated fashion designs
  • AI Fashion Models - generate virtual models for products
  • AI Virtual Try-On - visualize products on existing or custom models
  • AI Tech Packs - create detailed tech packs and AI sketches
  • Brand DNA - maintain on-brand consistency across all generations
  • Bulk Generation - create up to 30 visuals in a single run
  • HD Upscaling and Image Enhancement - refine and prepare assets without switching apps
  • Unlimited Team Members - collaborative workspace with no seat fees
  • AI Studios Suite - 7 specialized tools for different design needs
  • Multiple export options for campaigns and publications

Use Cases

  • Fast-track product visualization for fashion launches without traditional photoshoots
  • Generate on-brand fashion models and virtual try-ons for e-commerce platforms
  • Create tech packs and detailed design documentation for manufacturing partners
  • Explore design variations and experiment with different styles, colors, and fabrics during the design phase
  • Streamline team collaboration on fashion collections across multiple designers and departments

Pros & Cons

Advantages

  • Unlimited team members with no seat fees enables cost-effective scaling for larger design teams
  • Bulk generation capability (30 visuals at once) significantly reduces time for catalog creation
  • All-in-one platform eliminates switching between multiple tools for design, modeling, and tech pack generation
  • Brand DNA feature ensures consistency across AI-generated visuals, maintaining brand identity

Disadvantages

  • Pricing structure is not transparent on the main website, requiring direct inquiry for plan details
  • Dependency on AI generation quality means results vary based on input quality and brand DNA training
  • May require learning curve for teams unfamiliar with AI-assisted design workflows
  • DRESSX Me
  • Ojamu
  • Clo 3D - Professional 3D clothing design software
  • Marvelous Designer - 3D garment design software

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Frequently Asked Questions

What is The New Black?

The New Black is an AI-powered fashion design platform built specifically for fashion brands and design teams. It provides a comprehensive suite of tools within a single workspace to design garments, generate AI fashion models, create virtual try-ons, build 3D garments, and produce tech packs.

How much does The New Black cost?

The New Black is free to use. A free trial is available.

Is The New Black free?

Yes, The New Black offers a free plan you can start with.

What are the best The New Black alternatives?

Popular The New Black alternatives include DRESSX Me, Ojamu, Clo 3D - Professional 3D clothing design software.

What is The New Black used for?

The New Black is commonly used for Fast-track product visualization for fashion launches without traditional photoshoots, Generate on-brand fashion models and virtual try-ons for e-commerce platforms, Create tech packs and detailed design documentation for manufacturing partners.

Does The New Black have an API?

Yes, The New Black offers an API for developers.

What platforms does The New Black support?

The New Black is available on Web, Shopify App, API.

Information Accuracy

Please note: While we regularly update all tool information including descriptions, features, pricing, and other details, this information may change over time as tools evolve and update their offerings. For the most current and accurate information, we recommend visiting the official website directly. Our goal is to provide you with comprehensive and up-to-date information to help you make informed decisions.