
Tailwind
Pinterest marketing platform with AI-generated pins and smart scheduling.
Pricing
About Tailwind
Tailwind is a scheduling and content-creation platform built around Pinterest, with growing support for Instagram, Facebook, and TikTok. Its strongest features remain Pinterest-specific: Turbo Pins lets users upload many images at once and distribute them across boards instead of scheduling pins one at a time, SmartLoop re-shares evergreen pins automatically, and keyword research surfaces search terms using a "Resonance Score" that combines trend data with audience engagement signals. SmartRecommendations analyzes when a user's followers are most active and suggests posting times accordingly, on Pinterest, Instagram, or Facebook. On the content side, Tailwind's Ghostwriter is an AI writing assistant that drafts Pinterest pin descriptions, Instagram captions and hashtags, and Facebook post copy, while the Create tool offers templates for batch-designing pins and graphics. A browser extension lets users schedule content directly from any website they're browsing, and the platform connects with Shopify, WordPress, and Squarespace for e-commerce and blogging workflows. Tailwind has been an official Pinterest partner since 2012, one of the platform's longest-standing integrations. It's built for bloggers, e-commerce sellers, and small marketing teams that lean heavily on visual platforms for traffic, and offers a free tier alongside paid plans. The company doesn't publish its founding year on the site.
At a glance
- Platforms
- Web, Chrome Extension
- Integrations
- Shopify, WordPress, Squarespace
- Last verified
- August 2026
Who It's For
- •Bloggers
- •Small Business Owners
- •Social Media Managers
- •E-commerce Businesses
- •Digital Marketers
- •Content Creators
How It Works
- 1Users connect their Pinterest and/or Instagram accounts to Tailwind.
- 2Tailwind analyzes historical performance data and industry best practices to suggest optimal posting times and content.
- 3Users can create or upload visual content, which Tailwind then helps optimize for engagement.
- 4The platform allows for bulk scheduling and automated posting, freeing up time for other marketing activities.
- 5Tailwind provides analytics and insights into content performance to help users refine their strategy.
How to Use Tailwind
- 1Sign up for a Tailwind account and link your social media profiles.
- 2Utilize the 'Create' feature to design pins or Instagram posts using templates or your own assets.
- 3Use the 'Publisher' to schedule content, leveraging Tailwind's smart schedule for best times.
- 4Explore 'Communities' (formerly Tribes) to share and curate content with other creators.
- 5Monitor your performance and discover new content ideas using the 'Insights' and 'Discover' sections.
Key Features
- •Turbo Pins bulk pin scheduling
- •SmartLoop evergreen pin re-sharing
- •Pinterest keyword research with Resonance Score
- •Ghostwriter AI caption and description writer
- •SmartRecommendations optimal posting times
- •Browser extension for on-page scheduling
Use Cases
- •Scheduling large batches of Pinterest pins at once
- •Writing AI-generated captions and pin descriptions
- •Finding high-traffic Pinterest keywords for content
- •Scheduling posts directly from a website via the browser extension
Pros & Cons
Advantages
- •Significantly saves time through automation and smart scheduling for Pinterest and Instagram.
- •Provides in-depth analytics and content suggestions to optimize performance and reach.
- •Tailwind Create simplifies the design process, making it accessible even for users without graphic design skills.
- •Tailwind Communities enable content amplification and discovery through collaborative sharing.
Disadvantages
- •The platform's full potential is best realized with a paid subscription, which might be a barrier for very small businesses or individuals.
- •Steep learning curve for some advanced features, requiring time to master all functionalities.
- •Primarily focused on Pinterest and Instagram, offering less comprehensive support for other social media platforms.
Alternatives
- Later
- Buffer
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Frequently Asked Questions
What is Tailwind?
Tailwind is a scheduling and content-creation platform built around Pinterest, with growing support for Instagram, Facebook, and TikTok. Its strongest features remain Pinterest-specific: Turbo Pins lets users upload many images at once and distribute them across boards instead of scheduling pins one at a time, SmartLoop re-shares evergreen pins automatically, and keyword research surfaces search terms using a "Resonance Score" that combines trend data with audience engagement signals.
How much does Tailwind cost?
Tailwind has a free plan; paid plans start at $14.99. A free trial is available.
Is Tailwind free?
Yes, Tailwind offers a free plan you can start with.
What are the best Tailwind alternatives?
Popular Tailwind alternatives include Later, Buffer.
What is Tailwind used for?
Tailwind is commonly used for Scheduling large batches of Pinterest pins at once, Writing AI-generated captions and pin descriptions, Finding high-traffic Pinterest keywords for content.
What platforms does Tailwind support?
Tailwind is available on Web, Chrome Extension.
Information Accuracy
Please note: While we regularly update all tool information including descriptions, features, pricing, and other details, this information may change over time as tools evolve and update their offerings. For the most current and accurate information, we recommend visiting the official website directly. Our goal is to provide you with comprehensive and up-to-date information to help you make informed decisions.