Botika

Botika generates AI fashion models and on-model product photography for e-commerce brands, turning flat lay clothing photos into images and videos that show garments worn by a model rather than laid flat or on a mannequin. The AI can also produce mannequin shots and short fashion videos that demonstrate how a garment fits and moves, and it includes retouching to match a brand's existing visual style. Models can be customized for skin tone, body type, and styling, which the company positions as a way to expand representation in fashion imagery without booking additional photoshoots. The tool is built for fashion retailers and e-commerce brands that need large volumes of on-model imagery without the cost of traditional photoshoots involving models, photographers, and studio time. Reported customer results include Jordache cutting production costs by 90% and another brand reducing image turnaround from six weeks to 24 hours, and named clients include Forever 21, Perry Ellis, and Heliot Emil. Botika is a web application, accessed through app.botika.com, with no mobile app or public API mentioned. Because output is generated from a single flat lay image, results depend on how clearly that source photo captures the garment's shape, fabric, and detail.